Okay, I know I just blogged about how happy I am with my sales. That was right after I was featured in Kindle Nation Daily and I was still on the sales high. My sales really slumped yesterday, so I decided to experiment. (That's the nice thing about having your book on the Kindle.)
I changed my price to 99 cents.
Wow, what was I thinking... right? How can going from making $2.04 per sale to $.35 per sale be a good thing? Well, if I'm selling 3 books a day at $2.99, I'm making $6.12 a day. (That's been my average this month, with the exception of my Kindle Nation Daily short coming out.) And that's assuming all of my sales are in the US. (They're not.)
But, if lowering my price to 99 cents allows me to sell 33 books a day (that's what I've sold today since I changed my price and announced it), then I'm making $11.55 per day. And more people get to enjoy my book. And I get more reviews. And a higher rank on Amazon which gives me more exposure.
That might not seem like a big deal to you, but let's do the math.
$2.99 price + 3 sales a day = $183.60 per month.
$.99 price + 33 sales a day = $346.50 per month.
That almost equals my best month at $2.99. And more people get to enjoy my book, I get more reviews, and a higher rank on Amazon.
Now, I have no idea if these crazy great sales will continue. If the sales drop off the planet, I'll come crawling back here in sorrow, and do more math to figure out my next move. But for now, I'm really liking this 99 cent price drop. :)
I'll keep you posted as to how it's going!
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